Final Piece- LOCKED

Overall, I am very satisfied with our AS Media Studies short film- the experience was not only jam packed with learning new things, but it was also a lot of fun to film!

Evaluation: Question 7

Looking Back At Your Preliminary Task, What Do You Feel You Have Learnt In The Progression From It To The Full Product?

 (video)

Evaluation: Question 6

What Have You Learnt about Technologies From The Process Of Constructing This Product?

(video)
The music seems to louden drastically while I talk at around 1:37, so you cannot hear when I say, "which could create suspense and tension."

Evaluation: Question 5

(video)
How did You Attract/Address Your Audience?

https://youtu.be/JETh4RW0kdA

Like I discussed in Question 4, our audience likes to live life 'on the edge', and they like to do things that give them an adrenaline rush. I took this into account when thinking of ways as to how to attract our mass audience to see our film, and how our opening sequence could do so. I looked at ways as to how my film can appeal to our mass audience on a personal scale, as well as on a media language scale.

Firstly, my protagonist is a similar age to our mass audience (my mass audience is students) I displayed her student status by making her study. This is so that the mass audience can distinguish a common ground with her, and will therefore start to make a primary connection through that.

My film is aimed at young people who watch horror movies, such as Silent Hill, Paranormal Activity, Scream, and etc. Because my film is a psychological horror, our audience will therefore be interested, due to the fact that they are most likely horror movie fanatics.

My film conforms to the expectations of the horror movie opening sequence schema. The sequence has started with the Female Victim- the character who is first affected by the antagonist.
The build up of enigma, and the suspense that is built up before the protagonist's 'death' is shown via running monologues and continuity editing, in order to give the viewer clear understanding of what is going on, but at the same time, being precautious as to ensure that too much information isn't given away (for example, the argument of whether the antagonist is human or not, due to their supernatural ability to disappear).

Evaluation: Question 4

(video)
Who is our target audience?
Our target audience is young people of both genders, aged 15-25, who like watching psychological horror movies.

Age
The age of our target mass audience is teenagers, aged 15-25 years old. One reason for this is because protagonist within the same age demographic; she is 17 years old. This means that the audience is able to relate to her, and therefore, will sympathise and make a primary connection with her, as she is the main character.

Tastes in Media
Our audience are interested in the broadened range of the genre of horror movies. They watch horrors such as Black Swan (2010), The Ring (2002) and Silent Hill (2006). They like the feeling of being ‘on the edge’ and love the adrenaline rush when the unexpected hits them. They are wired to psychological horrors to experience and enjoy the high levels of psychological arousal. Lifestyle Our age demographic like to live life ‘on the edge’. They are almost daredevil like, as they like to experience things that give them a sense of adventure- things that give them an adrenaline rush, just like the feeling a psychological horror gives them. For instance, they are fans of roller-coasters, skydiving, and extreme sporting activates, such as rock climbing.

Film Consumption Habits
Our age demographic earns disposable income, so they can afford to go to the cinema to watch films. However, because they are young, they do have modern and alternative ways to watching films, such as YouTube, Netflix, Blu-Ray, Sky Movies, iTunes and game consoles.

Evaluation: Question 3

What Kind Of Media Institution Might Distribute Your Media Product And why?

(poster)
Typos:
*I've taken into account
*causing fans to 'hype up' the movie

Evaluation: Question 2

(video)