Friday 3 April 2015

Evaluation: Question 5

(video)
How did You Attract/Address Your Audience?

https://youtu.be/JETh4RW0kdA

Like I discussed in Question 4, our audience likes to live life 'on the edge', and they like to do things that give them an adrenaline rush. I took this into account when thinking of ways as to how to attract our mass audience to see our film, and how our opening sequence could do so. I looked at ways as to how my film can appeal to our mass audience on a personal scale, as well as on a media language scale.

Firstly, my protagonist is a similar age to our mass audience (my mass audience is students) I displayed her student status by making her study. This is so that the mass audience can distinguish a common ground with her, and will therefore start to make a primary connection through that.

My film is aimed at young people who watch horror movies, such as Silent Hill, Paranormal Activity, Scream, and etc. Because my film is a psychological horror, our audience will therefore be interested, due to the fact that they are most likely horror movie fanatics.

My film conforms to the expectations of the horror movie opening sequence schema. The sequence has started with the Female Victim- the character who is first affected by the antagonist.
The build up of enigma, and the suspense that is built up before the protagonist's 'death' is shown via running monologues and continuity editing, in order to give the viewer clear understanding of what is going on, but at the same time, being precautious as to ensure that too much information isn't given away (for example, the argument of whether the antagonist is human or not, due to their supernatural ability to disappear).

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